- The Secrets to Marketing in a Web 2.0 World - those MIT Sloan School people are SMART!
- Are you a nanobot? I try to be, but forces sometimes conspire against me.
- Does the WaPo have it right? Tony Rossell doesn’t think so, and neither do I.
- The newly-relaunched BF website. I found out all KINDS of…
web 2.0
What I’m Reading
5 new social media positions to think about
The Online Marketer Blog lists five social media jobs they expect companies will fill in the next five years.
International Community Compliance Chief: Facebook and MySpace may be dominant in the U.S., but how much attention are you paying to social networks in other countries? [...]
Community Manager: People are talking about…
December 2nd, 2008 | Maddie Grant | Comments | ContinuedNeed a Break from Holiday Insanity?
Join ClickForHelp at the Arlington Hilton this coming Saturday afternoon for
Web 2.0: More Business Bang for Your Buck
EventBrite has the agenda and registration info.
addthis_pub = ‘ewengel’;
Still Don’t Know Web 2.0?
Online Engagement - Get It!
Online Community Case Study: Illinois Park and Recreation Association’s IPRA Online
Here’s a teaser for you. I’ve been conducting some interviews for case studies of associations using social media, which will appear as part of the Association Social Technologies Survey, which is coming out very soon.
One of my case studies is the Illinois Parks and Recreation Association, and I recently got…
October 31st, 2008 | Maddie Grant | Comments | ContinuedTwo Sweet Articles on Social Media from NTEN
Ok, so the first one is by me and Lindy - but it’s a good one, I promise. Got Your Ears On? How to Listen to Your Audience Using Social Media. If you like it, please comment or share. And also do check out our live bibliography that goes with it.…
October 31st, 2008 | Maddie Grant | Comments | ContinuedIntroducing School of SocialFish
Want to start blogging? Check out our School of SocialFish. Lindy and I will be running intensive, very small workshops (limited to 8 people) on Personal or Professional Blogging 101. The first two scheduled workshops are in December; we are also able to run one for a group at your…
October 24th, 2008 | Maddie Grant | Comments | ContinuedBlog Action Day 2008: Poverty in DC
Signing up for 2008 Blog Action Day got me thinking about being tagged in the Changeblogging meme and how poverty and lack of political representation might relate to each other.
When I was in grad school, I had the opportunity to read John Gaventa’s Power and Powerlessness, a study of rural Appalachian mining…
October 15th, 2008 | Elizabeth Engel | Comments | ContinuedQuote of the week: Design Tells You About Possibility
Valerie Casey, designer, in Fast Company, on social responsibility:
“We don’t have an economic problem, we don’t have an ecological problem, we have a design problem. The environmentalists tell us this problem is about limits. But design tells you about possibility.”
Check out the Designers Accord, between 100,000+ designers and firms,…
October 15th, 2008 | Maddie Grant | Comments | ContinuedIf only…
…we could stop having to justify ourselves.
October 12th, 2008 | Maddie Grant | Comments | ContinuedMore on the interaction object - and the platform as authority.
Nina Simon of Museum 2.0 has, as always, a really great post about the Future of Authority: Platform Power. In it, she argues that the past is about control, but the future is about expertise and authority. Check out this image:
“When you think of a platform for user-generated content, you…
Increasing User Response Rates = Increasing User Fatigue?
A recent post on Donor Power Blog about segmenting your constituents by propensity to act rather than more traditional demographics (age, location, income, etc.), led to a rather interesting exchange on the NTEN Discuss listserv.
The basic point came down to the law of diminishing returns. “You need to find the individual elasticity…
October 10th, 2008 | Elizabeth Engel | Comments | ContinuedISO Associations Using Web 2.0 for Hiring
I had the chance to have lunch with a member of the Finance & Business Operations Symposium program committee last week, and she mentioned that Web 2.0 continues to be a hot topic. She indicated that the program committee would be particularly interested in seeing proposals on associations using social…
October 6th, 2008 | Elizabeth Engel | Comments | Continued


