About the Author

Elizabeth is the Director of Marketing and Sponsorship for the National Association of Children's Hospitals and Related Institutions (NACHRI) in the Old Town North neighborhood of Alexandria, VA. Elizabeth is a Certified Association Executive, holds a Master's in Government & Foreign Affairs from the University of Virginia, volunteers extensively for ASAE & the Center for Association Leadership, and is a rabid Philadelphia Eagles fan (is there any other kind?).

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Great quote for a rainy Tuesday

September 8th, 2009 • Related • Filed Under

“Don’t let your imagination and enthusiasm be dampened by organizational politics or institutional caution.”

This is from a white paper on guerrilla social media strategy by Colin McKay (shout out to Mads for the link), but I think it’s applicable FAR outside social media strategy. Every organization has institutional resistance to change. EVERY organization. In some places, it’s greater than in others. But every organization has at least one person who fears change. And most have a LOT more than one. If you are the change agent in your organization (and the fact that you’re reading this means there’s a better than average chance you are), don’t let the forces of “we have always done it that way” steal your thunder.

So Fellow Change Agents, how to you keep your spark in the face of “no”?