Recording of Membership Marketing Webinar Now Online
April 1st, 2009 • Related • Filed Under
Several weeks ago, before spring appeared here in Virginia, I presented a webinar titled, Membership Growth Principles: Best Practices in Membership Marketing sponsored by Socious.
At the time, I forgot to mention that the webinar recording of the presentation was available. You can listen in and get the slides here.
I think that you will find the presentation gives a good overview of membership marketing with a focus on economics (renewal, lifetime value, maximum acquisition cost), market segmentation, the membership product value proposition, and promotional strategy.
At the time, I forgot to mention that the webinar recording of the presentation was available. You can listen in and get the slides here.
I think that you will find the presentation gives a good overview of membership marketing with a focus on economics (renewal, lifetime value, maximum acquisition cost), market segmentation, the membership product value proposition, and promotional strategy.
Originally posted @ Membership Marketing Blog
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Maddie - I'm glad you got a google, er, giggle out of that post. Thanks! 
Thanks for including me in this list. I am very flattered. (You've put me in good company.) 
Like electricity, the Web is everywhere and changes everything, But the one thing it can't deliver is freedom. 
Thanks, Maddie! Have a great weekend. 
The best ideas always come from the field! Teresawww.dailyvoicemaildealio.comYour Virtual Retail Coach!